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The Ultimate Guide to Sports Marketing from McGraw-Hill Trade Price: $16.97 Customer Review:  This book is full of good information, and some new perspectives on old themes. I would recommend the book to anyone starting an event or seeking sponsorship for an existing event. Every sponsor seeker should have this book in their library and read it every year or two. |
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Special Events: Best Practices in Modern Event Management (Hospitality, Travel & Tourism) from Van Nostrand Reinhold Company Price: $58.25 Customer Review: This is a thorough review of the various aspects of event management. It deals with administrative and financial issues, production considerations, marketing issues, and legal and risk management procedures. The use of examples and "war stories" are very helpful in illustrating the author's points.... |
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The Ultimate Guide to Sports Marketing: 2nd Edition from McGraw-Hill Price: $16.97 |
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Special Events: Twenty-First Century Global Event Management from John Wiley & Sons, Inc. Price: $70.00 |
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| PortionsAmazon.com, Inc. |