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Creating Contagious Commitment: Applying the Tipping Point to Organizational Change
Author: Andrea Shapiro
Binding: Paperback
Published: 30 April, 2003
ISBN: 0974102806
$16.69
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Creating Contagious Commitment: Applying the Tipping Point to Organizational Change
by: Andrea Shapiro
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Customer Reviews:
Avg. Customer Rating: 5.0 / 5.0 
Models of Change:
The book addresses the issue of how to make change effective from a variety of viewpoints, including "war stories," a model of the different levers available to leaders, and an academic framework. I can also see that a workshop that lets one "twiddle the knobs" in Dr. Shapiro's model would be very helpful in understanding the interactions of the different levers for organizational change.
A practical must read:
Creating Contagious Commitment shows us how to apply tipping point theory to organizational change. It is a practical book filled with information that is straightforward, easy to understand and apply. No wasted words, no fluff. This book is a must read for anyone who wants to implement an organizational change and do it right.
Easy reading, effe:
There are many books on org change theory but very few make understanding and applying the theories simple. Andrea does an exceptional job capturing in plain language this often neglected aspect of business change. Regardless of the change theory embraced, she demonstrates how to get this message to your target audience and build "contagious commitment" for your initiative.
My client read the complimentary copy I gave her over the weekend and came back on Monday with 30 plus post-it page markers... more info
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